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MARK 611 - Research Foundations

3 credit hours

This PhD seminar introduces students to the craft of academic research in the business domain and, more broadly, to the philosophy of science. Will help students to (1) identify important knowledge gaps in need of inquiry, and (2) design research studies that can be used to effectively address those knowledge gaps. Toward that end, the seminar covers a variety of topics including problem definition, research design, theory construction, construct specification, measurement theory and validity, and philosophy of science.

  • Minimum student level – graduate. PhD students only with instructor's consent.