Marketing

Adam Hepworth

Adam (MBA, University of Dallas; BS, Texas Christian University) is a Marketing PhD Candidate at the University of Tennessee in Knoxville. Previously, he worked as the Program Director for a teacher certification program and also as the Director of Account Management for Rentping Media. He currently sits on the Advisory Board for the athletic apparel company, Compete Every Day. His research interests primarily focus on customer-frontline employee interactions, sales strategy, salesperson stressors, and buyer/seller relationships.

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Adam Hepworth

Adam (MBA, University of Dallas; BS, Texas Christian University) is a Marketing PhD Candidate at the University of Tennessee in Knoxville. Previously, he worked as the Program Director for a teacher certification program and also as the Director of Account Management for Rentping Media. He currently sits on the Advisory Board for the athletic apparel company, Compete Every Day. His research interests primarily focus on customer-frontline employee interactions, sales strategy, salesperson stressors, and buyer/seller relationships.

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Riley Krotz

Riley T. Krotz is a current Marketing Ph.D. student at the University of Tennessee. Riley received his B.S. in Biomedical Science from the University of North Florida in 2014 where his research concerning marine mammal endocrinology has appeared in the Journal of Functional Ecology. Riley earned an MBA and was a Coggin Fellow at UNF where his marketing policy research has appeared through the American Antitrust Institute, and this research has led to a book publication entitled Resale Price Maintenance After Leegin: The Curious Case of Contact Lenses. Riley has received numerous grants and awards for his teaching including the PowerUp JAX Innovation Grant and the Innovation in Education Award.

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Riley Krotz

Riley T. Krotz is a current Marketing Ph.D. student at the University of Tennessee. Riley received his B.S. in Biomedical Science from the University of North Florida in 2014 where his research concerning marine mammal endocrinology has appeared in the Journal of Functional Ecology. Riley earned an MBA and was a Coggin Fellow at UNF where his marketing policy research has appeared through the American Antitrust Institute, and this research has led to a book publication entitled Resale Price Maintenance After Leegin: The Curious Case of Contact Lenses. Riley has received numerous grants and awards for his teaching including the PowerUp JAX Innovation Grant and the Innovation in Education Award.

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Tyler Milfeld

Tyler Milfeld is currently a Ph.D. student at the University of Tennessee. His research interests focus on the intersection of branding, emotion, and social sustainability. Prior to joining the program, Tyler’s marketing and sales career spanned four leading consumer goods companies – The Hershey Company, Colgate-Palmolive, PepsiCo, and Johnson & Johnson. His marketing experience includes roles in brand management, shopper activation, global innovation, global brand equity, and customer partnerships. Tyler earned a dual MBA from the University of Texas and Pontificia Universidad Católica de Chile and a BA from Northwestern University with a double major in psychology and political science.

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Tyler Milfeld

Tyler Milfeld is currently a Ph.D. student at the University of Tennessee. His research interests focus on the intersection of branding, emotion, and social sustainability. Prior to joining the program, Tyler’s marketing and sales career spanned four leading consumer goods companies – The Hershey Company, Colgate-Palmolive, PepsiCo, and Johnson & Johnson. His marketing experience includes roles in brand management, shopper activation, global innovation, global brand equity, and customer partnerships. Tyler earned a dual MBA from the University of Texas and Pontificia Universidad Católica de Chile and a BA from Northwestern University with a double major in psychology and political science.

Tyler is fluent in Spanish and lived in Santiago, Chile, for 13 months while completing his MBA. An avid runner, Tyler has completed 65 half-marathons in 35 states. He enjoys reading, watching college basketball games, and exploring the great outdoors with his wife, two children, and their beloved beagle.


Mohammad "Mike" Saljoughian

Mohammad “Mike” Saljoughian is a Marketing Ph.D. candidate whose research interest include consumer behavior (social psychology and psychology), modelling (gamification, online consumption patterns), neuroscience and genetics. He has published in the International Journal of Quality & Reliability ManagementTotal Quality Management & Business Excellence, and Journal of Modelling in Management among others.

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Leah Smith

Leah Smith is a doctoral student in the Department of Marketing at the University of Tennessee, Knoxville. Prior to joining the Ph.D. Program in 2015, Leah worked for seven years in marketing research departments at Altria and Electrolux. Leah holds an MBA from Wake Forest University and a Bachelor of Arts degree at Indiana University.

Leah’s research interests are in consumer behavior, emotional communication and mediated relationships.

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Annette Tower

Annette is a doctoral student in the Department of Marketing at the University of Tennessee.  Prior to joining the Ph.D. program in 2015, Annette earned a Master degree in Economics from the University of Tennessee, an MBA from Murray State University and a BBA from Austin Peay State University. Her research areas include global marketing strategies, inter- and intra-firm relationships, and innovation as well as quantitative research methods. Her research has been accepted for publication in the Journal of Product Innovation Management.  Annette has work experience in PR, sales, and small business development. As a native of Germany, she particularly enjoys travelling, exploring the outdoors, and soccer with her family.

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Annette Tower

Annette is a doctoral student in the Department of Marketing at the University of Tennessee.  Prior to joining the Ph.D. program in 2015, Annette earned a Master degree in Economics from the University of Tennessee, an MBA from Murray State University and a BBA from Austin Peay State University. Her research areas include global marketing strategies, inter- and intra-firm relationships, and innovation as well as quantitative research methods. Her research has been accepted for publication in the Journal of Product Innovation Management.  Annette has work experience in PR, sales, and small business development. As a native of Germany, she particularly enjoys travelling, exploring the outdoors, and soccer with her family.

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Can Trinh

Can Trinh is a doctoral student in the Department of Marketing at the University of Tennessee. Prior to joining the Ph.D. program at the University of Tennessee, Can spent seven years working in the field of marketing for multinational firms with experience in both brand management and advertising. He earned an MBA with a concentration in Finance and a BBA in Economics. He has received many prestigious academic awards, including the ADB (Asian Development Bank) Scholarship. Inspired by the pragmatic challanges that marketing managers have to face in designing effective communication strategies, Can is interested in conducting research that can help guide strategic marketing decisions while enhancing customers experience.

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Can Trinh

Can Trinh is a doctoral student in the Department of Marketing at the University of Tennessee. Prior to joining the Ph.D. program at the University of Tennessee, Can spent seven years working in the field of marketing for multinational firms with experience in both brand management and advertising. He earned an MBA with a concentration in Finance and a BBA in Economics. He has received many prestigious academic awards, including the ADB (Asian Development Bank) Scholarship. Inspired by the pragmatic challanges that marketing managers have to face in designing effective communication strategies, Can is interested in conducting research that can help guide strategic marketing decisions while enhancing customers experience.

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Roman Welden

Roman Welden is a Marketing Ph.D. student at the University of Tennessee. In 2015, he received his B.B.A. in Economics with an emphasis in evolutionary biology from East Tennessee State University. He earned his MBA from the same school with a focus on non-profit strategy formulation. Roman’s research interests are in consumer behavior, particularly gaming (of all sorts), competition, and habit formation.