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Rigor is a given in all we do. Relevance directs our endeavors.

 

Driven by innovation, we encourage ground-breaking research that is theoretically rich and data-driven.

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Why Marketing & Supply Chain?

The Department of Marketing & Supply Chain is built around the symbiotic relationship between two disciplines. Chad Autry, department head, explains how both are integrated in the Haslam curriculum.


Thought Leadership

Our faculty take leadership roles through publications, outreach, curriculum development, and guiding top professional organizations.

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The Joint Use of RFID and EDI: Implications for Hospital Performance

Study suggests bundling these technologies can improve hospitals' bottom lines

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