
2025 Marketing & Sales Innovation Conference and Awards
April 9 - 10, 2025
Join us at the intersection of industry and academia.
Attend the southeast’s premiere conference on marketing and sales innovation! Build lasting network connections, explore impactful thought leadership and shape the future of marketing and sales.
Keynote Speakers

Jeff Sundheim
AI Business Strategist at Google
Jeff Sundheim, a 16-year Google veteran, is a seasoned business strategist specializing in AI and personalization. He collaborates closely with major clients and executives to drive business transformation through AI-driven marketing and customer experience initiatives.

Jamael Hester
Global VP of Energy at The Coca-Cola Company
Jamael Hester is the Global vice president and GM, Energy. Accountable for volume, revenue, profit and stewardship of the strategic partnership with Monster Beverage Corporation. In this role, Hester has the responsibility for The Coca-Cola Company’s worldwide Monster Energy portfolio, spanning across 160+ countries delivering $7.5 Billion in net sales in 2024.

Jason Tartick
CEO of Rewired Talent Management and Host of Trading Secrets Podcast
Wall Street Journal bestselling author, renowned speaker, personal finance expert, host of the top charting business podcast, “Trading Secrets” and media powerhouse Jason Tartick has quickly become the go-to expert on business and financial affairs, for a new generation. This spring, Tartick will release his highly anticipated second book, “Talk Money to Me: The 8 Essential Financial Questions to Discuss with Your Partner,” through HarperCollins.

Awards Submission
The culmination of the conference will be an awards luncheon. Everyone is welcome to submit their company or their work for consideration in any — or all — of the following four categories.
Brand Journey Award
This award recognizes a company’s or organization’s ongoing excellence in brand building, showcasing adaptability through a recent rebrand or positively impacting consumer perception through meaningful connections with its target audience(s). Submission examples could include effective storytelling, consumer-centric brand initiatives or adaptability to consumer preferences.
Digital Marketing Innovation Award
This award celebrates organizations that have leveraged new, novel or adaptive technologies to increase their effectiveness in the digital marketing realm. Submissions could include user experience enhancements, social media innovations or creative content strategies, as examples.
Sales Achievement Award
This award acknowledges a company’s or organization’s outstanding performance and contributions to the field of sales. Submissions can include an overview of innovative sales strategies and their impact, market and revenue expansion goals, or leadership/mentorship programs that have aided the organization in achieving — or surpassing — recent revenue goals.
Better Marketing for a Better World Award
This award celebrates a company or organization that is consistently working to affect positive change by highlighting and leveraging marketing practices that prioritize the planet and the well-being of people. Submission examples for this category include advocacy and awareness, community engagement through philanthropic partnerships or demonstration of ethical marketing and sales practices.

Need a Place to Stay?
The conference will be held at the Crowne Plaza in Downtown Knoxville and has a room block with a limited number of rooms available for attendees. The room blocks are allocated for April 8-9 and may be reserved by contacting Jamie Julius, Reservations Manager, at jjulius@crowneknox.com or 865-522-2600, ext. 2330.
Thank You to Our Sponsors!









Ready to expand your brand awareness and reach?
Looking for a way to engage with every conference attendee? Sponsorship packages are available now, ranging from $1,250 and up. Please email Rena Ishak, Special Events & Experiences Manager, to explore options.
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Speaker Nomination Form
Would you or someone you know have an interest in speaking at the 2025 Marketing & Sales Innovation Conference and Awards? Submit a nomination below!