Department: Management & Entrepreneurship
Ashley Roccapriore is a Ph.D. student in the Strategy, Entrepreneurship, and Organizations program, starting in the Fall of 2018. She received her Bachelor of Business Administration in Entrepreneurship and Small Business from Auburn University, and her MBA and Master of Science Degree in Marketing from the University of Texas at Dallas.
Prior to entering the doctoral program, she worked as a senior analyst and team lead at a large telecom company leading cost improvement initiatives for North America, as well as with numerous small businesses and start-ups directing marketing campaigns, customer retention strategies, and entrepreneurial growth plans. Her primary research interests include how stakeholders make decisions, both rational and irrational, about entrepreneurs, specifically in the investment context. She is also interested in the effect of failure, interpersonal relationships, and the role of context in decision-making.