Neeraj Bharadwaj’s scholarly pursuits strive to combine academic rigor with practical relevance. His published articles appear in leading outlets such as Journal of Marketing, Journal of the Academy of Marketing Science, International Journal of Research in Marketing and Journal of Product Innovation Management, among others.

Often recognized for his research, he has been the recipient of multiple Haslam Summer Scholars Program Research Awards and a Harold H. Maynard Award finalist for an article published in Journal of Marketing. He is also an award-winning teacher and, in 2017, was recognized among the Top 40 Undergraduate Business Professors by Poets & Quants.

He is the founding member of the Sustainability Research Network, an interdisciplinary community of scholars at the Haslam College of Business and beyond who strive to understand the business implications of firms’ environmental, social and/or governance initiatives.

Previously, he served as a consultant and seminar leader for government clients and leading multinational corporations, as well as on the faculty at Babson College, Temple University, University of Texas at Austin and University of Chicago. Prior to earning his doctorate, he worked in product and price management at Miller Brewing Company.