Join us at the intersection of industry and academia.
Attend the southeast’s premiere conference on marketing and sales innovation! Build lasting network connections, explore impactful thought leadership and shape the future of marketing and sales.
Cynthia Barnes
Day one’s keynote speaker will be Cynthia Barnes, who will set the stage for an inspiring start to the conference. In the evening, join us for Networking Night at the Emporium Center, where conference attendees and Department of Marketing students can connect and engage in meaningful conversations over delicious food and drinks in a beautiful setting.
Corporate Natalie
Don’t miss Corporate Natalie as the keynote speaker for Day 2! The day will begin with breakfast and breakout sessions. Following the breakout sessions, Corporate Natalie will sit down with attendees for a fireside chat + 15-minute meet & greet. We will close out the conference with an awards luncheon.
Awards Submission
The culmination of the conference will be an awards luncheon. Everyone is welcome to submit their company or their work for consideration in any — or all — of the following four categories.
Brand Journey Award
This award recognizes a company’s or organization’s ongoing excellence in brand building, showcasing adaptability through a recent rebrand or positively impacting consumer perception through meaningful connections with its target audience(s). Submission examples could include effective storytelling, consumer-centric brand initiatives or adaptability to consumer preferences.
Digital Marketing Innovation Award
This award celebrates organizations that have leveraged new, novel or adaptive technologies to increase their effectiveness in the digital marketing realm. Submissions could include user experience enhancements, social media innovations or creative content strategies, as examples.
Sales Achievement Award
This award acknowledges a company’s or organization’s outstanding performance and contributions to the field of sales. Submissions can include an overview of innovative sales strategies and their impact, market and revenue expansion goals, or leadership/mentorship programs that have aided the organization in achieving — or surpassing — recent revenue goals.
Better Marketing for a Better World Award
This award celebrates a company or organization that is consistently working to affect positive change by highlighting and leveraging marketing practices that prioritize the planet and the well-being of people. Submission examples for this category include advocacy and awareness, community engagement through philanthropic partnerships or demonstration of ethical marketing and sales practices.
Need a Place to Stay?
The conference will be held at the Crowne Plaza in Downtown Knoxville and has a room block with a limited number of rooms available for attendees. The room blocks are allocated for April 8-9 and may be reserved by using the link above. If you are needing to stay outside of those dates, please contact the hotel directly to make your reservation at 865-522-2600.
Ready to expand your brand awareness and reach?
Looking for a way to engage with every conference attendee? Sponsorship packages are available now, ranging from $1,250 and up. Please email Rena Ishak, Special Events & Experiences Manager, to explore options.
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Speaker Nomination Form
Would you or someone you know have an interest in speaking at the 2025 Marketing & Sales Innovation Conference and Awards? Submit a nomination below!
MSIA 2024 Speaker Nomination Form
Marketing & Sales Innovation Conference and Awards
Crowne Plaza – Downtown Knoxville